Skip to main content

This job has expired

You will need to login before you can apply for a job.

Area Manager - Agricultural Machinery: South Midlands/Cotswolds

De Lacy Executive Recruitment
South Midlands/Cotswolds
Competitive salary package
Closing date
8 Sep 2022

View more

Job Details

Are you an aspiring territory sales professional seeking career progression with a prominent ag machinery dealer? Or perhaps you're an established sales director looking to join an expanding regional business with a broad portfolio of premium franchises? If any of this rings true, we'd like to hear from you.

Our client, a reputable agricultural machinery dealership experiencing sustained growth, is seeking to appoint an Area Manager to lead a team of 3 area sales managers and drive optimisation of the company's CRM system. You will bring, maintain and grow a sales ledger across the territory. Equally important will be your support and professional development of the area sales team.

You will have people management experience and a proven background in agricultural machinery sales, ideally with leading tractor brands although experience with other agricultural machinery would also be desirable.

What your 'day-to-day' will look like:

  • Management and professional development of sales team
  • Departmental P&L responsibilities
  • Sales KPI management, analysis and actions
  • Monitor sales activities and report to senior management
  • Contribute to the maintenance and growth of sales ledger
  • Lead on CRM development across the business
  • Liaise with customer base, clients and manufacturers through multiple channels
  • Product demonstrations and presentations to new and existing customers
  • Attend ag machinery shows/events
  • Ensure customer service standards are optimised
  • Reporting to Group Manager

What will you possess:

  • Proven and sustained success within an ag machinery sales role is essential
  • Relevant technical product and market knowledge
  • An existing sales ledger within the region
  • Background with leading tractor brands, or at least modern agricultural machinery
  • Sound business acumen
  • Previous experience of people management
  • CRM experience
  • Clean, valid driving licence

What you can expect:

  • Very competitive salary package (inc. health plan)
  • Company vehicle
  • Substantial career development opportunities

To apply:

For more information and an informal confidential discussion please call Jon Handley on: Office 01885 485522 or e-mail your CV and covering letter to

De Lacy Executive will upload your CV to our database and retain some data about you in order to process your application. More information about our processing activities can be found at Please be assured that all contact is treated in complete confidence and your details will not be passed to a third party without your prior permission.


De Lacy Executive acquisition increases recruitment resources

De Lacy Executive is pleased to announce that the agri-business recruitment consultancy has been acquired by Canada, part of the group. is a supplier of innovative technology based information products, services and publications for the global agriculture and food industry. has offices in Canada, USA, Australia and India and also owns and operates a 2,000 acre farm in Canada. A large number of leading organizations in the international agriculture and food industries are amongst its clients.

Graham Dyer, President of believes "De Lacy Executive has a unique search and selection recruitment service based upon integrity and profound industry knowledge. We are thrilled to add this excellent team to our group. It will be 'business as usual' for this professional team. We will add to the De Lacy portfolio of services and spread the model to other sectors of UK land based business and to other parts of the world, benefitting our clientele and providing additional support and guidance for jobseekers. Combined with our and job boards, we have an increasingly international offering in the agriculture and food industries."

The sale took effect on June 1st 2016. Stuart Goodinson is the Managing Director. John Davies, who founded De Lacy, will remain working closely with the company as a consultant to the business. Stuart says; "I believe the acquisition by Canada provides additional products and services for the benefit of our clients and candidates - plus growth opportunities for us, both in the UK and in international markets. This change will increase our resource pool and search capability to ensure an even greater selection of top quality candidates for our recruitment clients."


De Lacy Executive is the principal recruitment specialist in the Agricultural and Land Based Business sector operating in the UK and Internationally with regional, national and global clients. We have been awarded Preferred Supplier List status with a number of major organisations.

The company was formed in 2000 and our extensive industry knowledge enables us to successfully assist our clients with vacancies in all disciplines from sales and marketing to technical and operations and at all levels from graduate trainees to chief executives. Our team of nine includes 8 who are the offspring of farmers and 6 who are agricultural graduates. Our agricultural credential are second to none.

We offer information and frank and honest advice to clients and job seekers. Career guidance is a key part of our work with candidates. Our service is free to candidates.

The Key Points to Our Business

Consultancy - We act in a consultancy capacity, adding value by devising a recruitment plan relevant to each client and each vacancy and then proactively searching and selecting the best candidates for clients whilst offering career advice to candidates.

Proactive searching for candidates - We don't wait to see if we receive applications. We use our own database and others, search websites, "head hunt" plus advertise on the most effective job boards to build our contacts and boost applicant numbers.

Our vacancies extend from graduate trainee to managing director - from sales through to technical, marketing, operations and production to R & D management.

Our specialism extends from the agricultural supply trade (arable, livestock, machinery and equipment etc) to farm management, primary food and fresh produce, horticulture, equestrian, environment, renewable energy and a diverse range of Rural and Land-based Business vacancies.

Integrity and Confidentiality - De Lacy Executive is approved as a member of the Recruitment and Employment Confederation, which oversees the UK's recruitment industry (REC Membership Number: 00082047) and is registered with the UK Information Commissioner's Office under the Data Protection Act.

Commitment - We are committed to the industry and try to give something back through sponsorship of events and scholarships.

Ambassadors - We act in a professional manner recognising that we act on behalf of our clients.

Get job alerts

Create a job alert and receive personalised job recommendations straight to your inbox.

Create alert